Microsoft Predicts 3 Million Kinect Sales Over Holidays
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Microsoft Predicts 3 Million Kinect Sales Over Holidays
Microsoft has revealed they are expecting to sell in excess of three million units of the highly anticipated motion control input system, Kinect, this holiday season.
"We believe this will be the biggest launch in our history, for Xbox. We will sell more Kinect sensors than we did [systems] at Xbox 360 launch," Microsoft product manager Aaron Greenberg told gaming website Gamasutra.
Greenberg cited the hundreds of millions of dollars spent on Kinect marketing as the key reason for the lofty projections. In fact, the marketing budget was so high that it has exceeded the amount spent on the original Xbox 360 launch.
With Kinect's release just around the corner, will Microsoft's projections prove accurate? Stick around for IGN's continued coverage.
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"We believe this will be the biggest launch in our history, for Xbox. We will sell more Kinect sensors than we did [systems] at Xbox 360 launch," Microsoft product manager Aaron Greenberg told gaming website Gamasutra.
Greenberg cited the hundreds of millions of dollars spent on Kinect marketing as the key reason for the lofty projections. In fact, the marketing budget was so high that it has exceeded the amount spent on the original Xbox 360 launch.
With Kinect's release just around the corner, will Microsoft's projections prove accurate? Stick around for IGN's continued coverage.
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